Redken Shades EQ Cream Demi Permanent Cover Plus 4WM Dark Mocha 2 oz

What It Is

A demi-permanent cream with a gentle, no-ammonia acidic formula of 100% oxidative dyes. 

What It Does

Shades EQ Cream:

• Acidic pH

• Correct and add condition to overly-lightened or damaged hair

• Blend 50% gray with a deeper result

• Can be used to refresh all Redken permanent haircolor

Shades EQ Cover Plus:

• Up to 75% gray coverage with demi-permanent results

• Subtle brightening effect for more visible reflect

• Maximum vibrancy with high reflective shades

What Else You Need to Know

• No-ammonia formula

• 100% oxidative dyes provide maximum longevity

• Rich cream consistency for more precise techniques, including lowlighting and color blocking